MAKES
Culture
Fronteiras do Pensamento
For over 15 years, Fronteiras do Pensamento has brought together influential thinkers in cycles of conferences to debate intriguing current topics. Moreover, in 2023, the event was presented by PRIO. We bring together the most diverse points of view of renowned philosophers, artists, scientists, social actors and political leaders in over 500 hours of exclusive and free content.
Sport
PRIO Paralympic Team
PRIO is a sponsor of the project that created a Paralympic team with prominent practitioners of the main sports, through the sport incentive law, and with annual renewal until the Paris 2024 Paralympic Games. The PRIO Paralympic Team has eleven athletes from different modalities.
Culture
PRIO Winter Festival
PRIO is the Master Sponsor of the Rio Winter Festival, consolidated as one of the main musical events in the city. The festival, which takes place in Marina da Glória, features 18 concerts by Brazilian artists and bands from different musical styles, in addition to DJs, in six days of event and 60 hours of music.
Culture
Exhibition “Frida Kahlo – An Immersive Biography”
PRIO presents the exhibition of the most famous Mexican artist who presents, in an immersive biography, an interactive journey through 13 environments to tell the life of the painter without the need to physically present her original works.
Culture
The Art of Banksy: “Without Limits”
PRIO presents the exhibition The Art of Banksy: “Without Limits”. The exhibition was a success in several cities around the world and brings together more than 150 works by the artist, including certified originals, engravings, photos, lithographs, sculptures, murals and video mapping facilities, made specifically for this edition.
Sport
Porsche Carrera Cup
For the third year, PRIO is sponsoring Nicolas Costa, a Porsche Carrera Cup athlete. The company is also sponsoring, once again, the car used in the races which, this season, is a 992 model. The new car design was created by PRIO itself, with references in the Pop Art artistic movement.
Culture
MECA
PRIO is a sponsor of MECA 2023, a living multicultural platform that connects people, strengthens communities and publishes its own content, in addition to fostering festivals and experiences that aim to generate a positive impact, influence the future of a new generation and transform the reality we live in. The festival celebrates the best of the world since 2010.
Culture
ArtRio 2023
In 2023, the art fair, recognized as one of the most relevant in the sector’s calendar, will be presented by PRIO. The event will occupy an area 25% larger than the previous year, focusing on bringing more content. Following the global scenario of discussion and attitudes focused on sustainability and awareness on the topic, the fair will also have several actions aimed at reducing its impact.
Culture
PRIO Humor Award
The PRIO Humor Award is aimed at the best artists and theatrical humor shows in the cities of Rio de Janeiro and São Paulo. Its objectives are to recognize and reward comedy projects and professionals, encourage the ongoing qualification of professionals and shows, and rescue and disseminate the memory of humor in Brazil.
Social
Instituto Reação
PRIO is a longtime partner of Instituto Reação, an NGO founded by Olympic judo medalist Flavio Canto, which promotes human development, social integration and inclusion through sports and education, promoting judo – from initiation to the sport to high performance. The proposal is to use sport as an educational and social transformation tool, forming black belts on and off the mat. There are around 2,500 children, adolescents and young people from four years of age benefited in 11 centers in communities in Rio de Janeiro, Cuiabá (MT) and Tibau do Sul (RN).
Social
Brazilian Symphony Orchestra (OSB)
PRIO is a partner of Fundação Orquestra Sinfônica Brasileira (OSB) in promoting actions such as Conexões Musicais, which supports three music education centers in the city of Rio de Janeiro, in Cidade de Deus, Restinga da Marambaia and Penha, with free classes in symphonic musical instruments. Moreover, they will carry out educational activities in the South/Central Zone of Rio de Janeiro, serving children and young people from communities in the region throughout the first semester of the year.
Culture
Favela Brass
Favela Brass is another project sponsored by PRIO. Since 2014, it has promoted social transformation and cultural inclusion through a free, high-quality music education program for children and youths in the favelas (slums) and public schools of Rio de Janeiro. The project currently carries out a local workshop in Favela do Pereirão for over 40 students and has already offered music initiation programs for 200 students in local municipal schools, in addition to performing with the musical groups Bloco Favela Brass and Banda Favela Brass on commemorative dates and specific events throughout the year.
Sport
Instituto Todos na Luta
PRIO is a sponsor of Instituto Todos na Luta, founded by boxing instructor Raff Giglio, which offers alternatives for health, well-being and inclusion for socially vulnerable youths in the Vidigal community in Rio de Janeiro, through sports and education. The Institute has trained Olympic athletes and medalists, such as boxer Esquiva Falcão. Through boxing, Todos na Luta works on values such as respect, humanity, solidarity, concentration and responsibility.
Social
Reação Offshore – Talent Academy
The project is the result of a partnership between Instituto Reação and Instituto Todos na Luta. With the support of PRIO and Firjan SENAI, thousands of people have access to a unique and innovative educational program in the oil and gas sector and the chance to leave the course employed.
