June 20, 2023 / News
FIR is now PRIO Winter Festival
The RIO WINTER FESTIVAL, one of the main music events in the city’s calendar since 2017, is now called PRIO WINTER FESTIVAL. As a master sponsor, PRIO, the largest independent oil and gas company in the country, hopes to positively impact society through music, providing a moment of encounter and fun.
Held by Peck and broadcast live on Canal Brasil for the whole country, the PRIO WINTER FESTIVAL brings together artists and bands of different rhythms, genres, and ages during the six-day event. On July 14, 15, and 16, from Friday to Sunday, the stage will host Maria Bethânia, Duda Beat, Pitty, DJ Carol Emmerick, Samuel Rosa, Os Paralamas do Sucesso, Nando Reis, Pedro Sampaio, Ferrugem, and Alexandre Pires. On July 21, 22, and 23, Armandinho, Criolo, Marcelo Falcão, Bala Desejo, Seu Jorge, Natiruts, Diogo Nogueira, Xande de Pilares, and Belo will be performing. DJs also liven up the program. The third lot of tickets is already on sale at the Ingresse website, with prices starting at R$ 110 (half-price).
“PRIO came to stay at the FESTIVAL DE INVERNO. We want to connect with events that are emblematic for the city of Rio and in line with our energies, that reflect our virtues and surprise people. For years we have invested in supporting projects that adhere to our values and music is a territory of great synergy with the PRIO culture based on ‘human energy that generates energy’. This is PRIO’s way of giving back to society part of its success,” says Gabriel Hackme, PRIO’s manager of Incentive Projects and Sponsorships.
Maria Bethânia, Duda Beat and Pitty open the PRIO Winter Festival. PHOTOS: Divulgation
July 14 (Friday) – Maria Bethânia; Duda Beat; Pitty; DJ Carol Emmerick
July 15 (Saturday) – Samuel Rosa; Os Paralamas do Sucesso; Nando Reis; DJ Zedoque
July 16 (Sunday) – Pedro Sampaio; Ferrugem; Alexandre Pires; DJ Nicole Nandes
July 21 (Friday) – Armandinho; Criolo; Marcelo Falcão; DJ Carol Emmerick
July 22 (Saturday) – Bala Desejo; Seu Jorge; Natiruts; DJ Zedoque
July 23 (Sunday) – Diogo Nogueira; Xande de Pilares; Belo; DJ Nicole Nandes
WINTER FESTIVAL PRIO SERVICE:
MARINA DA GLÓRIA – Av. Infante Dom Henrique, S/N – Glória
Date: Fridays, Saturdays and Sundays, from July 14 to 23
Rating: 18 years old
Tickets: Ingresse website, from R$110 (half-price). Ticket prices and availability vary by lot. Sectors: Track; Premium Track; Lounge.
PRIO (www.prio3.com.br) is the largest independent oil and gas company in Brazil, a pioneer in recovering and increasing the useful life of fields in production. Created in 2015 and with its assets located in the Campos Basin, the company focuses on excellence and the pursuit of operational efficiency, prioritizing the safety of operations and care for the preservation of the environment.
Carioca, PRIO has a purpose that goes beyond O&G, the company extracts the best of its energy to make the world a more efficient place. In addition, it seeks to transform society by encouraging sports, culture, and environmental preservation. The company has just launched a portal that receives proposals from those seeking support for its initiatives: https://investidor.bussolasocial.com.br/prio/editais/portaldeprojetos_prio.
Founded in 2000 by carioca Péricles Mecenas, PECK is one of the main producers of shows and events in Brazil, with its own festivals, shows of Brazilian and international artists and bands, and events that bring together complete experiences for the most diverse audience profiles, with music, gastronomy, technology, sports, and sustainability. In the last years, he idealized and produced great projects such as Oktoberfest Rio, Winter Festival Rio, Circuito Brahma Sertanejo, Arena N1, Hip Hop Rio Festival, Fun in the Park, Claro Verão Rio, and Claro Verão Búzios. In 2021 and 2022, the production company idealized the 40th Anniversary Rock Brazil Festival, reaching 64.7 million people in Rio de Janeiro, São Paulo, Belo Horizonte, and Brasília, with shows by bands that marked the musical scene of the 1980s. The producer has in her curriculum international pop, rock, and reggae shows, such as Men at Work, Ben Harper, Ziggy Marley, Big Mountain, Maxi Priest, and Steel Pulse. He was also responsible for the executive production of the DVDs of artists such as Djavan (2002), Gabriel O Pensador (2002), Alceu Valença (2003), and Natiruts (2012). For the 2022 World Cup, it held fan events in Rio de Janeiro and Niteroi, with the transmission of the games and great shows.
In 2023, PECK has already held Claro Verão Búzios, with shows, sports clinics, and attractions for the whole family, and Claro Verão Rio, with pocket shows, virtual reality, games, and wellness activities. In March, it produced the first edition of Vivo na Praia, which occupied Ipanema Beach with a sunny and democratic event with yoga and gymnastics classes, beach tennis clinics, and anthology shows on a super stage set up on the sands of the most charming beach in Rio de Janeiro. All three events were free of charge. Among the artists who have performed at PECK events are: Nando Reis, Paralamas do Sucesso, Ludmilla, Iza, Mumuzinho, Lenine, Alceu Valença, Duda Beat, DelaCruz, Filipe Ret, Steel Pulse, Pitty, Djonga, Dilsinho, Marcelo D2, Poze do Rodo, Cabelinho, BK, Marcelo Falcão, Baile da Favorita, Barão Vermelho, Titãs, Blitz, Detonautas, Maneirinho, Alcione, Raça Negra, Seu Jorge, Alexandre Pires, Martinho da Vila, Mart’nália, and many others.